ADDING TO THE SALES
Adding to the Sale is a skill by which the salesman sells the Customer everything related to his order that he may needs.
Here is a story that illustrates this and its importance.
There was a man who wanted to buy a gift for his wife and he couldn’t decide what to buy her. So, he went out to a pet store to buy her parrot and the parrot were on different prices $300 -$500. And so he asked the salesman. “Why is this one parrot ,$200 higher than the other one?” and the salesman said that the parrot he was looking at $500 talks. And the customer said. “Well have him talk.” The salesman said that he doesn’t talk to stranger. Get him home and talk to him for a little bit.
So the fellow bought the parrot and took him home and tried to get him talk. But it wouldn’t talk and he tried and tried and tried. So he went back to the store and said to the salesman. “Hey, this parrot that you sold me doesn’t talk.” And he said “You mean that the parrot you bought climbed: up that little ladder and doesn’t talk?” And the guy said. “Hey you didn’t tell me I need a ladder.” As this need appears the customer bought a little ladder and went home.
Still the parrot would not talk and he goes back in the store and said “My parrot doesn’t talk.” The salesman said “You mean he climbed up his little ladder and looked in his little mirror and he doesn’t talk.” The guy said. “You didn’t tell me I need a Little mirror.” He said. “You’ve got to have a little mirror.”
The customer bought the little mirror and took the parrot back home. The parrot climbed his little ladder and looked in his little mirror but still didn’t talk. Back to the store again and said. “Hey. I did everything you told me; the parrot doesn’t talk”. The salesman said. “You mean he climbed the ladder, looked in the mirror and rang its little bell and still it didn’t talk.” The guy said. “You didn’t tell me I need a little bell.” So, the customer goes back home.
Finally the salesman happen to see the customer on the street and the salesman said to the customer. “Hey how the parrot doing, is it talking?” The customer said. “I do not want to come back and on complain again when your parrot died. YOU Forgot to Sell me the Food.”
MORAL OF THE STORY
Sell your customer everything that he needs while he is still in your premises. Be certain all customers’ needs are over satisfied.
You benefit from it because you will increase your sales, by using the product knowledge you have.
Your customers will benefit because you will be reminding them with what they need when they’re still in your place.
There are basically two ways to add to the sales.
1. One way is to sell related items. Ask the condition of related items and stress their relationship to the overall performance of the product you sell. Anytime that a customer asks for a product, think about related items. What fits, what goes with it and sell it?
2. Other way by suggestive selling, by using recently received promotional materials, update news and upcoming specials.




